EUROPEAN FOOTBALL

Puma and Nike in €50 million battle for Haaland

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Dortmund striker Haaland recently became the subject of a €50 million tug of war battle between Nike and Puma.

The Norwegian striker, Erling Haaland has become the most discussed subject of European football. The 21-year-old signed his contract with Nike. However, the recent deal expired, giving hope to rival sports companies to toss their hats into the ring.

Erling Haaland has become a red hot prospect both on and off the pitch. For Haaland’s signature, both Nike and Puma are willing to offer 50 million euros over 5 seasons. It is also reported that Haaland’s father Alfe-Inge Haaland watches his son’s matches alongside the CEO of Puma. The relationship of his father with Puma’s main man could give them a bit of leverage over their rivals.

The rise in the value of Haaland and his contract with Nike

Haaland signed his first contract with Nike back at the time when the player was part of the Salzburg squad. It’s fair to say that the Norwegian has traveled a long way since. He went on from being the best of the Salzburg squad to being one of the most Elite strikers in Europe. With his sporting contract set to expire, many European heavyweights are dying to sign the 21-year-old.

Nevertheless, the brand power of Nike was never a hidden thing. The latter has contracts with some of the most influential sporting figures. Names like Ronaldo, Mbappe, and even veteran players like Figo and Roberto Carlos are a few, to begin with.

It’s said that the sudden hospitalization of Haaland’s agent Mino Raiola has caused a delay in finalizing all his sporting matters. It becomes quite interesting to watch what happens next. With the summer transfer window coming closer each day, who knows what it may hold.

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